Escape Distraction
You want to know the time. You check your phone. Then notifications. Then email. Then a "quick scroll." Twenty minutes later, you've forgotten why you picked your phone up.
Apps are designed to pull you in. Algorithms compete for your attention. Every screen is a potential rabbit hole.
Once, information lived in the world
On clocks. On walls. Now it lives buried in tech, submerged by feeds.
We build and restore single-purpose devices: vintage industrial clocks, modern minimal calendars, simple faces, and more. All designed to mono-task, without the noise.
Collectively, these things became VEEB.
Origin Story
Founded in Switzerland in 2020, VEEB makes and restores objects that provide information without distraction.
We restore vintage electric clocks: Swiss-made Inducta, Moser-Baer, and FAVAG pieces from the 1940s to 1970s that kept perfect time in stations and factories before everything moved to screens.
We design modern data displays that bring digital information into physical space: YouTube subscriber counters, calendars, affirmation screens on ePaper and LED. Information not buried in an app, but glanceable on your desk.
The connection? Both resist distraction. Both exist as dedicated, single-purpose objects. Both give you information without demanding your attention.
Our 3 Rules
Solve and Share - Open source our designs, document our process
One Design, One Purpose - Every object does one thing exceptionally well
Learn From The Past - Swiss precision engineering never goes out of date
The same logic applies to how we share our work.
Rather than spreading across every platform, we put our work where it belongs: video on our YouTube channel, code on our GitHub repository, visuals on our Are.na channel. Each of them, for now, the right tool for the job.
We think life's better when you choose your own rabbit holes. This site documents the rabbit holes we've been down. Sometimes we find things down there that are worth bringing back and putting in our shop. Browse the things we sell.