A Timeline of Solari Udine
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Three hundred years 2025
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The Icon 30 1970s
A 24-hour flip clock built to be read across a room, its display set behind a transparent cover. By this point the flap system had been Solari's signature for two decades. -
The Cifra 12 1960s
A station clock rather than a desk piece: a cast aluminium case around two feet wide and weighing over twenty pounds, with black flaps behind glass, built to be legible down a platform. Attributed to Gino Valle. Examples are marked Solari & C. Udine Italy on the casting. Digs Interiors, Worthpoint -
Cifra 3 1965
Gino Valle designs the Cifra 3, working with Belgian inventor John Myer on the flap roller and Massimo Vignelli on the numerals. Solari donates one to the Museum of Modern Art in New York, which accessions it in 1966 and shows it the following year in Recent Acquisitions. It returned to the walls in 2004 for Humble Masterpieces, and is still widely held to be the finest flip clock ever made. MoMA, Wikipedia -
The boards reach JFK 1962
Solari's alphanumeric tele-indicators win the company a second Compasso d'Oro and are installed at the TWA Terminal at JFK. The split-flap board becomes the sound of air travel, and stays that way for forty years. InTrieste -
The Compasso d'Oro, and the first departure board 1956
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The brothers move to Udine 1948
After a family disagreement over the direction of the business, brothers Remigio and Fermo Solari leave Pesariis and set up a separate firm in Udine. Fratelli Solari stays behind in the mountains. The new company turns toward industrial clocks, time recorders, and displays for the public. Solari, InTrieste -
A tower clock factory in Pesariis 1725
The Solari family begins making clocks in Pesariis, a village in the Carnia mountains of Friuli. Trading as the Antica e premiata fabbrica di orologi da torre, the workshop supplies tower clocks to churches and public buildings across Italy. The village becomes known as il paese degli orologi, the village of clocks. Solari

